Our Team

Nadia Ali
Nadia Ali
head of marketing
Nadia is a communications professional with an extensive history of delivering strategic, integrated public relations and marketing campaigns for a variety of clients within the luxury goods and sports sectors. Prior to joining AIM, Nadia developed and launched international campaigns for a range of luxury and sports apparel clients, including Umbro Canada, New Balance, Hudson Jeans, Audi Canada, and Moët Hennessy. Through her partnerships with these brands, Nadia provided strategic guidance at the intersection of data-driven insights and inspirational storytelling.
Nadia was a true professional to work with! She was heavily invested in our brand and really saw and bought into our vision which is so important when you rely on a publicist to represent your brand. She's super communicative and highly organized and really felt like an extension of our team.
Victor Tam, CEO, Monos.com
Cole Critchfield
Cole Critchfield
Director of Player Content & Social Media
Before joining the team at AIM, Cole worked as the Director of Digital Media for UC Irvine Athletics. He created and produced video, photo, and graphic design content for all 18 UCI Athletic accounts on 3 platforms. He is fluent in all things digital media from content creation to strategy to the execution and production of paid ad campaigns. He holds a degree in Computer Science with an emphasis in design from Southern Virginia University where he was an Academic All-American on the universities' baseball team.
"I had the privilege of working with Cole at UC Irvine. He brought tremendous energy, enthusiasm and skill to his role which focused primarily on social content creation for our 18 Division I sports and our overall social strategy. He excelled in a challenging role brining to life more than 50 individual accounts and provided valuable leadership across multiple internal units that contributed content."
-robby ray, Athletic director of marketing, uc irvine
Jesse Burke
Jesse Burke
Sales & Marketing Coordinator
Jesse joins August Icon Marketing as the Sales & Marketing Coordinator after 4 years of working in the baseball industry. Before joining the team he worked at WIN Reality as a Player Development Coordinator. With over 4 years in the sports industry, he is well versed in sales, marketing, and sponsorships. He holds a degree in Sociology from California State University, Los Angeles, where we was a member of the universities' baseball team.
"Jesse Burke is one of those people who's so intelligent, talented, and self-aware, every manager vies to have him on their team. You can count on him to add value by turning in quality work consistently, by adding a refreshing perspective on strategy, by driving conversations that inspire prospects to evaluate the merits of life as a customer, or quite simply adding a “can-do” attitude to the team. Jesse will continue to be a leader on any team he joins."
-Sarah Bugden, Account Executive, SimPRO